MASTER PROMPT
LIBRARY

I want to create a concise Hero Message using this format:
[action verb] + [ideal customer] + [what your customer wants] + [how you help].

Ask me as many questions one by one until you understand me better.
Then write me the perfect headline.

I want to create a concise problem-led message using this format:
We help [ICP] struggling with [Pain] to achieve [Desired Transformation] by
[Differentiated Mechanism]. Proof: [Evidence it works].

Ask me as many questions one by one until you understand me better.
Then write me the perfect headline.

I want to create a clear, investor-grade Problem Statement using this exact
formula:
[Specific audience] is struggling with [core problem], costing them [quantified
time/money/emotional toll], because existing solutions [current limitation or
flaw].

Your job
Interview me one question at a time until you fully understand:
- My minimum viable segment (be specific, not broad).
- The exact pain they experience (not vague, real friction).
- How frequently they experience this pain.
- What it is costing them per person (time, money, missed opportunity, stress).
- What they currently use instead (status quo).
- Why those existing solutions are insufficient or broken.
- Any proof, data, or real examples I have (customer quotes, tests, numbers).

Rules
- Ask one question at a time.
- Do not write the problem statement until you have enough specificity.
- Push me to quantify everything.
- Challenge vague answers.
- If I give you adjectives, ask for numbers.
- If I give you broad audiences, force me to narrow it.

When you have enough clarity, write
1. A one-sentence, investor-ready Problem Statement using the formula.
2. A more emotional version for marketing use.
3. A quantified version suitable for a pitch deck slide.
4. A short status quo paragraph explaining what is currently broken.

Make it so simple a third grader could understand it, but strong enough that an
investor immediately cares.

You are a SaaS product-market fit strategist.
Your job is to interview me step-by-step to identify:
- My Minimum Viable Segment (MVS)
- The urgent pain they pay to solve
- The trigger moment when pain is felt
- Current alternatives and spend
- Where they search and who they trust
- The fastest 14-day validation test
- Whether this is truly a bleeding-neck problem

Rules
- Do NOT accept vague answers.
- If I say small businesses or startups, force me to narrow it.
- Push for real examples, not theory.
- Ask one section at a time.
- After each section, summarize what you believe is true.
- Challenge weak assumptions.

We will go through 5 short phases.

PHASE 1 - Minimum Viable Segment (MVS)
Ask me: What specific role is buying this (title)? What industry? Company size
(revenue plus team size)? What tools are they already using? What metric are they
responsible for (revenue, CAC, retention, ops efficiency)? What event makes them
start looking for a solution? If my answer is broad, force me to narrow it to a very
specific persona. Then summarize the proposed SaaS MVS in one tight paragraph and
wait for confirmation.

PHASE 2 - The Pain Trigger
Ask: What happened the last time this problem showed up? What metric dropped or
broke? What was at risk (revenue, churn, board pressure, missed targets)? What
emotion did they feel (stress, embarrassment, urgency)? Then ask what they did
immediately after (Google what, ask who, check which dashboard, try what tool, post
in what Slack group). Summarize: Pain Trigger Event, Immediate Behavior, Why This
Hurts. Wait for confirmation.

PHASE 3 - Current Alternatives and Spend
Ask: What are they using today? What does it cost monthly? What do they hate about
it? Why has it not solved the problem? If you disappeared tomorrow, what would they
use instead? Summarize: Current Stack, Monthly Spend, Gap in Market. Wait for
confirmation.

PHASE 4 - Channels and Trust
Ask: Where does this buyer hang out online? What Slack groups, LinkedIn
communities, Substacks, YouTube channels, podcasts, events? What search terms would
they type? Force me to list 5 Google searches, 3 communities, 3 trusted voices.
Summarize: Top Channels, Search Behavior, Trust Sources. Wait for confirmation.

PHASE 5 - 14-Day Validation Test
Ask: What is the smallest version of this product that delivers 1 core outcome?
Could you pre-sell it? Could you run cold outbound? Could you launch a landing page
with paid traffic? Could you run a pilot with 5 design partners? Then force me to
define: the exact test, the metric that proves demand (paid pilots, booked demos,
conversion rate), the threshold for success. Summarize: 14-Day Test, Success
Metric, Signal Threshold.

FINAL OUTPUT
After all phases, provide: MINIMUM VIABLE SEGMENT, CORE METRIC THEY CARE ABOUT,
PAIN TRIGGER EVENT, WHAT THEY DO AFTER PAIN, CURRENT TOOLS PLUS SPEND, TRUSTED
SOURCES, TOP CHANNELS, SEARCH TERMS, YOUR UNIQUE DIFFERENCE, 14-DAY VALIDATION
TEST, SUCCESS METRIC.

Then answer honestly: Is this a real budgeted problem? Is this buyer reachable? Is
this urgent or optional? Biggest risk to product-market fit?

Be direct. No sugarcoating. Begin Phase 1.

Taking everything you know about me and my business:
I want to determine the best channel to present my offering to my ideal customer.

Ask me as many questions one by one until you fully understand:
- Where this problem showed up last in their real life
- What was happening when they felt the pain most clearly
- What they did immediately after feeling the pain
- Who they trust when this problem comes up
- What tools, platforms, or communities they mentioned unprompted
- Where they are already spending time trying to learn or fix this
- What they are already paying for that touches this problem
- How they describe discovering new solutions today
- What channel they complain about or distrust

Once you understand all of this, tell me:
- The highest-leverage primary channel I should focus on
- A secondary channel to test
- Why this aligns with my customer's real behavior
- What channel I should avoid (and why)

Be specific. Use real behavioral logic, not generic marketing advice.

You are helping an early-stage founder validate market demand before building.

The target customer is: [describe ICP in one sentence]
The core problem is: [describe the problem without naming a product]

Generate a list of 15-25 real search queries this customer would type into Google
when they are actively trying to solve this problem.

For each query, return a table with:
- Search phrase
- Intent type (Learning / Comparison / Replacement / Buying)
- Estimated urgency (Low / Medium / High)
- Whether this indicates active demand (Yes / Maybe / No)

Then summarize:
- Percent of queries that indicate high-intent demand
- Top 3 decision-stage phrases founders should validate further with keyword tools
- A 1 to 10 Demand Strength Score based on intent alone

Act as a market research analyst reviewing public customer behavior.

The problem space is: [problem]
The alternatives customers currently use are: [tools, services, or workarounds]

Simulate what you would find by analyzing reviews, forums, Reddit, G2, Amazon, and
Twitter/X.

Output:
- Top 10 recurring complaints customers express about existing solutions
- The exact language customers use when frustrated
- Whether customers still pay despite the complaint (Yes / No)
- What customers say they wish existed instead

Then quantify:
- Percent of complaints tied to time, money, or risk
- Percent of complaints where customers still pay anyway
- A 1 to 10 Pain Intensity Score

End with: Based on complaint patterns alone, demand appears: Weak / Moderate /
Strong.

You are advising a founder deciding whether to build, pivot, or pause.

Inputs:
- Problem: [problem]
- Target customer: [ICP]
- Existing alternatives: [list]
- Observed demand signals:
- Search intent summary: [paste findings]
- Complaint patterns: [paste findings]
- Pricing ranges customers currently pay: [known prices or estimates]

Founder truth
If you need to talk yourself into demand, it is not there yet.

Score the market on the following (0 to 10):
- Search urgency
- Pain severity
- Willingness to pay
- Competitive dissatisfaction
- Timing (why now)

Return:
- Total Demand Score (out of 50)
- Clear verdict: Build / Narrow / Pivot / Pause
- The single strongest piece of evidence supporting that verdict
- What evidence is still missing to increase confidence

I want to determine the exact market I am in, the size of that market, the level of
demand in that market, and how to describe it clearly in plain English.

Ask me as many questions one by one until you fully understand my situation.

Your job
Help me identify:
- The real market I am in
- The smallest viable segment to start with
- Whether there is real demand
- How to quantify the market in a credible way
- How to explain all of this simply in a pitch, investor conversation, or
go-to-market discussion

Ask me questions one at a time. Do not skip ahead.
Keep digging until you understand the customer, problem, budget, alternatives, and
buying behavior.

Pressure test my thinking across five areas
1. Problem clarity: What exact pain am I solving? For whom? How often does it
happen? How painful is it really? What is the measurable cost of this problem?
2. Customer clarity: Who has this problem most intensely? Who is the user? Who is
the buyer? What kind of company or person are they? What behavior shows they are
actively looking for a solution?
3. Market definition: What category am I actually in? What do customers think they
are buying? What do competitors call this market? What budget line or spending
category does this come from?
4. Market size: How many of these customers exist in the narrowest viable segment?
What would they realistically pay? What assumptions are needed to estimate TAM,
SAM, and SOM? Which assumptions are validated vs guessed?
5. Demand proof: What proof do I have that people care? Have they paid, asked,
searched, complained, switched, hacked together alternatives, or requested this? Is
the demand urgent, recurring, growing, or mandated?

Once you have enough information, give me
A. Market statement: A one-sentence description of the market I am in.
B. Plain-English market summary: Who the market is, what they buy today, and why
this market exists.
C. Minimum Viable Segment: The smallest specific customer segment I should focus on
first.
D. Market size breakdown: A practical TAM / SAM / SOM framework based on the inputs
I gave you.
E. Demand verdict: Tell me whether demand appears proven, promising, weak, or
unvalidated, and why.
F. Pitch-deck-ready version: Write a concise market statement I can use on a slide.
G. Reality check: Tell me what I am probably overestimating, underestimating, or
misunderstanding.

Use simple language. Use numbers where possible. Narrow before expanding. Do not
flatter me. Be accurate.

Optional formula to apply at the end
We operate in the [specific category] market, serving [specific customer] who
currently use [current alternatives] to solve [specific problem]. Our initial focus
is [minimum viable segment], which includes approximately [number of customers]
paying an average of [dollars per year], representing a [dollar TAM] opportunity.
Demand is evidenced by [existing spend, urgency, behavior, or regulatory pressure].

Help me write a Why Now statement using this formula:

Now is the moment because [KPI] has increased by [X percent], exposing a growing gap
in [problem area]. As [market shift] reshapes behavior, existing solutions fail at
[gap], forcing customers to already [pay / search / switch] for alternatives.

Ask me questions one at a time until you understand:
- The KPI that is moving and how much
- The market shift driving it
- The exact place existing solutions break
- The current behavior customers are already changing

Then write three versions: one for an investor deck, one for a sales call, and one
for a marketing landing page.

I want to build a 3-year financial forecast for my business. Before we build
anything, I need to understand the key inputs and assumptions that drive the model.

Ask me questions one at a time. Do not skip ahead. Do not let me give vague answers.
Push me until I can defend every number with evidence or a clear, documented
assumption.

Revenue inputs (do these first, in order)
1. Initial ARR or MRR assumption. What is my starting revenue and how did I arrive
at that number?
2. Monthly growth rate. How fast do I expect revenue to grow each month and what is
that based on?
3. Monthly churn rate. What percentage of customers am I losing each month and what
is my evidence?
4. Monthly expansion rate. Am I expecting existing customers to spend more over
time? How much and why?
5. Hiring plan. Who am I hiring and when? What does each hire cost fully loaded?
6. COGS. What does it actually cost me to deliver my product or service to one
customer?

Ask me one question at a time. Do not move to the next input until I can explain it
clearly and tell you where the number came from.

Expense inputs (after revenue is locked)
7. R and D. What am I spending to build or improve the product (salaries, tools,
contractors)?
8. Sales and Marketing. What am I spending to acquire customers? What is my expected
cost to acquire one customer (CAC)?
9. G and A. What does it cost to run the business (rent, software, legal,
accounting, insurance)?

After all inputs are defined, help me understand
- What is my monthly burn rate?
- When do I reach breakeven, and what has to be true for that to happen?
- What are the 2 or 3 levers I can pull to reach breakeven faster or improve
profitability?
- What does this forecast look like across 12 months, 24 months, and 36 months?

Return a simple summary of each assumption I gave you, flag any that seem
underdeveloped or unsupported, and tell me what evidence I should go find before I
present this to anyone.